How Much Does a Landing Page Cost in 2026? Builder, Freelancer and Agency Prices

What a landing page costs in 2026: Fiverr gigs at $80–$150, agencies at $1,125–$3,000 a page, builders at $9 a year to $249 a month. What to ask for.

How Much Does a Landing Page Cost in 2026? Builder, Freelancer and Agency Prices

The Short Answer: Landing Page Design Cost

A landing page costs about $80–$150 to start from a Fiverr developer, $1,125–$3,000 per page from an agency such as WebFX, and $9 a year to $249 a month if you build it yourself on a builder, from Carrd to Unbounce, at 2026 published prices. WebFX's own page puts the typical spend at $75 to $3,000 per landing page.

Those are other companies' published prices, checked October 28, 2026, not ours. Mark Studios builds landing pages on a flat quote for each scope, so there is no Mark Studios price on this page.

Landing Page Prices by Route

What one landing page costs to have built, at published prices read October 28, 2026, on a log scale: Fiverr landing page gigs start at $80–$150 across 160,000+ results, one independent designer charges $499 to design a single page (design only, no build), and WebFX charges $1,125–$3,000 per page from a template build to a fully custom one.
What one landing page costs to have built, at published prices read October 28, 2026, on a log scale: Fiverr landing page gigs start at $80–$150 across 160,000+ results, one independent designer charges $499 to design a single page (design only, no build), and WebFX charges $1,125–$3,000 per page from a template build to a fully custom one.
RoutePublished priceWhat it buys
Build it yourself on CarrdStarts at $9 a year for 3 sites; $19 a year adds custom domainsPro plans priced by how many sites you run
Build it yourself on Leadpages$29–$199 a month25 pages on the $29 plan; A/B testing starts on the $99 Grow plan
Build it yourself on Unbounce$29–$249 a month (25% less billed yearly)5 pages on Starter; unlimited pages at $99; A/B tests on the $149 Experiment plan
A Fiverr developerFirst gigs shown start at $80–$150, across 160,000+ resultsOne page, scoped per gig
An independent designer (one example)$499 for one page, $1,399 for up to threeThe design only; someone still has to build it
An agency (WebFX)$1,125 per page from templates in 2 weeks, $1,875 in 2–3 weeks, $3,000 fully custom in 6–8 weeksDesign and build; video creation priced by quote

Some Fiverr links on this page are affiliate links: Mark Studios may earn a commission if you buy through them, at no cost to you.

A builder's monthly fee keeps running for as long as the page is live, so add it to a freelancer's or agency's price if they build on one. Instapage sits higher, at $99 a month ($79 billed yearly) for its Create plan.

What a Landing Page Builder Really Costs

On published monthly plans read October 28, 2026, A/B testing more than triples the builder bill: Unbounce's entry plan is $29 a month and its first plan with A/B tests, Experiment, is $149; Leadpages starts at $29 and its Grow plan with A/B testing is $99.
On published monthly plans read October 28, 2026, A/B testing more than triples the builder bill: Unbounce's entry plan is $29 a month and its first plan with A/B tests, Experiment, is $149; Leadpages starts at $29 and its Grow plan with A/B testing is $99.

The entry plans are cheap, and their limits are where the price moves. Unbounce's $29 Starter plan covers 5 pages and up to 500 visitors a month, and its $99 Build plan raises that to unlimited pages and 20,000 visitors. Testing two versions of a page against each other, one of the main reasons to use a dedicated landing page tool, starts at $149 on Unbounce and $99 on Leadpages.

If paid ads send the traffic, our guide to Facebook ads management cost covers the ad side of the same budget.

What Moves the Price

  • Copy. A page with its words already written is a design and build job. A page that needs a headline, an offer and the body copy written is a bigger one; ask whether copywriting is in the quote.
  • Template or custom. WebFX's own plans show the gap: $1,125 for a page built from one of its 11 templates, $3,000 for a fully custom page.
  • Integrations. A form that sends leads to your CRM or email tool, a booking calendar or a checkout each adds build time. WebFX prices database integration by quote.
  • Video. A page that leads with a video needs the video made or edited first. WebFX prices video creation separately, by quote.
  • Testing. A/B testing needs a second version of the page and a plan that supports it.
  • Who owns it. If the page lives on an agency's account or builder plan, ask what happens to it when you stop paying.

How to Get an Accurate Landing Page Quote

Send these with your first message and quotes will compare like for like:

  1. The one action the page is for: a call booked, a form filled, a purchase or a signup.
  2. Where the traffic comes from: ads, email, social or search.
  3. The copy, or a note that you need it written.
  4. What has to connect: your CRM, email tool, calendar or checkout.
  5. Any video, photos and brand files the page should use.
  6. Your launch date, and whether you want a second version to test.

Where Mark Studios Fits

We build landing pages custom-coded rather than on a page builder, on a flat quote for a fixed scope, and they typically take 1–2 weeks. On final payment you own the page, the code and every account. Because the studio also edits video, a page that leads with a sales video or a product demo can be built with that video from the start; our guide to hiring a VSL editor covers that side.

SaaS companies launching a product can see the video side of the same launch on our page for SaaS video. Mark Studios has completed 8,000+ orders for 4,500+ clients and is Top Rated on Fiverr with a 4.9★ average. Whoever you hire, get a quote that names the copy, the integrations, the hosting and who owns the page afterwards.

Weighing a marketplace freelancer against a studio? Our freelance marketplace comparison sets out the trade-offs, and our guide to small business website cost prices a whole site rather than one page.

The Bottom Line

A landing page costs about $80–$150 to start from a Fiverr developer, $1,125–$3,000 per page from an agency, or $9 a year to $249 a month to build yourself on a builder. Compare quotes on copy, integrations, testing and ownership, not the starting price.

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Frequently asked questions

How much does a landing page cost?

About $80–$150 to start from a Fiverr developer, $1,125–$3,000 per page from an agency such as WebFX, and $9 a year to $249 a month to build it yourself on a builder, at 2026 published prices. WebFX puts the typical spend at $75 to $3,000 per landing page, depending mostly on copy, custom design and integrations.

How much does a freelancer charge for a landing page?

Fiverr landing page gigs start at about $80–$150 for the first gigs shown in a category of 160,000+ results, at 2026 prices. An independent designer can charge more for the design alone: one lists $499 for a single landing page design and $1,399 for up to three, with the build priced separately. Check whether copy, a form integration and revisions are included.

Is it cheaper to use a landing page builder?

Up front, yes, but the fee runs every month the page is live. Unbounce costs $29–$249 a month and Leadpages $29–$199 a month in 2026, and A/B testing starts at $149 on Unbounce and $99 on Leadpages. A builder also needs someone to write, design and set up the page, which is the work a freelancer or agency quote covers.

How long does it take to build a landing page?

Usually 1–3 weeks for a template or semi-custom page, and longer for a fully custom one. WebFX lists 2 weeks for a template-based landing page, 2–3 weeks for its middle tier and 6–8 weeks for a fully custom page. Mark Studios says its landing pages typically take 1–2 weeks. Having the copy and brand files ready shortens every route.

Should a landing page have a video?

It helps when the offer needs explaining, such as a product demo, a course or a high-ticket service, and it adds a separate cost: WebFX prices video creation by quote on top of its landing page plans. Build the page around the video if it is the main pitch, and keep it short, captioned and above the fold.

Does Mark Studios build landing pages?

Yes. Mark Studios builds landing pages custom-coded rather than on a page builder, on a flat quote for a fixed scope, and they typically take 1–2 weeks. On final payment the client owns the page, the code and every account. Because the studio also edits video, a page that leads with a sales video or product demo can be built with that video from the start.

Rather not do this part yourself?

Mark Studios handles landing page design and development for businesses and creators.

  • Founder-led US company
  • NDAs by default
  • Stripe & PayPal payments
  • Top Rated on Fiverr

Weighing a freelancer instead? See how the options compare.