The visual identity that earns the click and holds the attention — thumbnails, channel art, motion, and the brand system that ties it all together.
YouTube thumbnails (and A/B variants for high-stakes uploads)
Channel banners, profile art, watermarks, end-screen templates
Brand identity systems (logo, palette, typography, motion language)
Motion graphics & lower-thirds packs
VFX shots and animated overlays
Animated explainer videos
Ad creative — static and video — for Meta, TikTok, YouTube, X
Social media graphics, carousel templates, reel covers
Custom emotes, badges, stickers (Twitch, Discord, Kick)
Brand guidelines documentation for handoffWhat YouTube actually publishes about thumbnails: half of all channels and videos have an impressions click-through rate between 2% and 10%, and its Test & Compare tool picks the winning thumbnail by watch time, not clicks. Sources in our video thumbnail and CTR statistics. Only need thumbnails? See our YouTube thumbnail design services. Comparing designers? Our list of the best YouTube thumbnail design services sets 12 options side by side, and the free thumbnail cost calculator shows what thumbnails cost a month by buying route.
Share your channel, brand kit, and references. We run a quick brand audit and audience review, then confirm scope, direction, and delivery dates. Before you send the kit, check it against the sizes YouTube actually renders in our guide to designing a brand kit that converts.
We confirm scope and send a fixed quote. Approve and pay securely online — flat per-project pricing, no surprises.
For a brand identity, Mark sends a moodboard plus 2–3 concept directions for sign-off, so the visual language is agreed before production scales. A thumbnail order gets one concept per thumbnail you buy.
Reply to your delivery email with notes on the concepts. Each round turns around in 24–72 hours, usually faster — async by default, no calls needed for type, color, or layout tweaks.
Final designs with variants for every placement and platform, plus templates and brand guidelines so your team can run with it. Layered source files are a paid add-on, requested before the work starts.
8,000+ projects delivered and 4,500+ reviews, with thumbnails, brand kits and channel art among them: a delivery history across creators and brands, not a look-book that gathers dust.
Mark has run his own YouTube channel since 2011 and split-tests his own thumbnails with YouTube’s Test & Compare, so he designs for the click, not just the portfolio.
Design, motion, and edit happen in the same studio, so nothing breaks across handoffs — your visual language stays coherent across long-form, shorts, and ads.
“If you go back to some of my top performing videos on YouTube, Mark is the person that did all of those thumbnails. I'd highly recommend working with him and his actual experience as a YouTuber makes him great to work with since he knows what actually works from personal experience.”
You get the number of concepts you purchase. One thumbnail design includes one concept. If you buy two or three thumbnail designs, you get two or three directions to compare, with the option to expand into A/B-test variants for high-stakes uploads. Read our thumbnail CTR playbook for how we think about it.
Yes. Logo, palette, typography, motion language, and a brand guidelines doc that your future editors and designers can follow. We also build the systems for how the brand shows up on YouTube, shorts, podcast, and ads. See our channel branding guide.
Layered design files (PSD or AI) are an optional paid add-on, requested before the work starts. Video and motion project files, such as After Effects (AEP), aren’t handed over: you get the finished renders.
Yes. Send your brand kit and we'll work within it. We can also extend an existing brand into new applications — new placements, new platforms, new content types.
3–4 weeks end-to-end is typical for a full identity. Single asset projects (a thumbnail set, a banner pack) ship faster — often within a week.
Of 566 working homepages among the 1,000 most-visited websites, 40% set their text in their own or a licensed brand font and the most common body font is Inter, in our website fonts study.
Whether you need 10 thumbnails this week or a full visual identity for your channel — tell us the goal and we'll quote the work. Need a steady feed? Social posts and carousels are designed in your brand, ready to publish.
Thumbnails were 17.7% of our 7,646 order lines from 2023 to 2026, up from 15% in 2023 to 22% in 2025, and were due a median 3 days after ordering (video editing outsourcing benchmarks).
Not a fit if you need a trademark search or legal clearance for a new name or logo. That is a trademark attorney’s job.
Prefer to talk first? Book a free 15-minute call with Mark.
